Golden Drum

34freelancers behind winning workEurope

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34 freelancers credited on 9 pieces of work that won at Golden Drum.

Next entry deadline: Dates to be confirmed

17Freelancers
14Represented
3Independent studio

The winning work

Craft & Design B

Bubbles

Deutsche Telekom · MUW Saatchi & Saatchi

A Christmas film for Deutsche Telekom that uses masks, custom architecture and visual effects to show people sealed in online filter bubbles, ending on a message of hope.

Award: Golden Drum 2025 Grand Prix Motion Craft (Direction)

See who made it

Who made it · 8 freelancers

AI B

First Ever AI 4th Judge

The Ring · BigTime Creative Shop

An AI fourth judge built from 103 years of boxing data scored the Beterbiev v Bivol title fight live and answered fans' round-by-round questions.

Award: Golden Drum 2025 +2 more awards

See who made it

Who made it · 6 freelancers

Craft & Design B

Fixables

Philips · LePub

Philips released free 3D-printable replacement parts for its personal care products, developed with Prusa Research, so people can repair them instead of replacing them.

Award: Golden Drum 2025 Grand Prix Design (Product Design)

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Who made it · 6 freelancers

Purpose & Community B

Ghost Town

CarrefourSA · TBWA Istanbul

CarrefourSA hung ghost nets recovered from the sea across the streets of the fishing town of Ocaklar overnight to show what happens if small-scale fishing dies, then offered fishermen sustainable fishing training.

Award: Golden Drum 2025 Grand Prix Art Direction +1 more award

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Who made it · 1 freelancer

Brand Heritage C

Pub Succession

Heineken · LePub

Heineken ran a worldwide recruitment drive to find someone named McLoughlin to take over a much-loved family pub on Achill Island and keep it open.

Award: Golden Drum 2025 Grand Prix Engagement (Direct) +3 more awards

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Who made it · 5 freelancers

Purpose & Community B

Public Money ATM

Mastercard · McCann Poland

Mastercard turned everyday ATMs in Poland into voting terminals for participatory budgeting, using the bank card to verify each voter and show only nearby projects.

Award: Golden Drum 2025 Grand Prix Out of Home (Ambient & Experiential)

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Who made it · 3 freelancers

Purpose & Community B

Recipe for Change

Arla Foods (Puck) · FP7 McCann

When war in Lebanon halted Puck's Selfless Shelves, Arla turned displaced women's recipes into dishes served by restaurants worldwide, so every order gave the women an income.

Award: Golden Drum 2025 Grand Prix Integrated (Profit)

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Who made it · 2 freelancers

Entertainment & Music C

Starring Bars

Heineken · LePub

Heineken steered film and ad production budgets to bars that serve its beer by promoting them as shoot locations through an online catalogue.

Award: Golden Drum 2025 Silver Drum Public & Community Relations +3 more awards

See who made it

Who made it · 3 freelancers

And 1 more winning pieces. Members see them all.